Analyst: Kindle Fire second in tablet sales behind iPad
Editor's Note: This story is excerpted from Computerworld. For more Mac coverage, visit Computerworld's Macintosh Knowledge Center.
Amazon's Kindle Fire is expected to take nearly 14 percent of the global tablet market in the fourth quarter, placing it second behind Apple 's iPad with its 65 percent share, according to an analysis by market research firm IHS.
COMPLETE COVERAGE
Review: Kindle Fire
Best current price: $200.00 Check Prices
iPad 2 family
SIMILAR ARTICLES
Analysts: Fire, Nook don't threaten iPad
The Macalope Weekly: Dubious analysis
Amazon Kindle Fire misfires
Amazon ships Kindle Fire, Touch early
The new Kindles: Which to choose?
Barnes & Noble launches Nook Tablet
The preliminary estimate shows that 3.9 million Kindle Fire units will ship by year's end, while 18.6 million iPads will ship for the entire quarter. Both estimates are within what other analysts had predicted.
The showing from Kindle Fire, which shipped Nov. 14, makes it comfortably the top rival to the iPad, while Samsung, with various Galaxy tablet models, is expected to finish third with a 4.8% share and 1.37 million units shipped.
Barnes & Noble, which recently launched the new Nook Tablet the same week as the Kindle Fire, finished fourth with a 4.7% share and shipments of 1.32 million in IHS's estimate.
Kindle Fire's impact on the market raised IHS's forecast for tablet shipments. Overall, IHS on Friday said it had raised its tablet forecast by 7.7% for 2011, with 64.7 million shipped.
Priced at $199, the Kindle Fire has attracted a new set of tablet buyers, as compared to the Apple iPad which starts at $499. The Nook Tablet is priced at $249.
IHS speculated as others have that the Kindle Fire pricing will likely help push Apple to lower the price of the iPad 2 when Apple launches the iPad 3 next year. That strategy may happen anyway without Kindle Fire's emergence, however, as Apple dropped the price of the iPhone 3 when it launched the iPhone 4. It also lowered the price of the iPhone 4 when it launched the 4S model.
Editor's Note: This story is excerpted from Computerworld. For more Mac coverage, visit Computerworld's Macintosh Knowledge Center.
Amazon's Kindle Fire is expected to take nearly 14 percent of the global tablet market in the fourth quarter, placing it second behind Apple 's iPad with its 65 percent share, according to an analysis by market research firm IHS.
COMPLETE COVERAGE
Review: Kindle Fire
Best current price: $200.00 Check Prices
iPad 2 family
SIMILAR ARTICLES
Analysts: Fire, Nook don't threaten iPad
The Macalope Weekly: Dubious analysis
Amazon Kindle Fire misfires
Amazon ships Kindle Fire, Touch early
The new Kindles: Which to choose?
Barnes & Noble launches Nook Tablet
The preliminary estimate shows that 3.9 million Kindle Fire units will ship by year's end, while 18.6 million iPads will ship for the entire quarter. Both estimates are within what other analysts had predicted.
The showing from Kindle Fire, which shipped Nov. 14, makes it comfortably the top rival to the iPad, while Samsung, with various Galaxy tablet models, is expected to finish third with a 4.8% share and 1.37 million units shipped.
Barnes & Noble, which recently launched the new Nook Tablet the same week as the Kindle Fire, finished fourth with a 4.7% share and shipments of 1.32 million in IHS's estimate.
Kindle Fire's impact on the market raised IHS's forecast for tablet shipments. Overall, IHS on Friday said it had raised its tablet forecast by 7.7% for 2011, with 64.7 million shipped.
Priced at $199, the Kindle Fire has attracted a new set of tablet buyers, as compared to the Apple iPad which starts at $499. The Nook Tablet is priced at $249.
IHS speculated as others have that the Kindle Fire pricing will likely help push Apple to lower the price of the iPad 2 when Apple launches the iPad 3 next year. That strategy may happen anyway without Kindle Fire's emergence, however, as Apple dropped the price of the iPhone 3 when it launched the iPhone 4. It also lowered the price of the iPhone 4 when it launched the 4S model.
No comments:
Post a Comment